Parade Partners
Partner with Builders on Parade
The Parade Partners Program from the Builders Association of the Blue Ridge Mountains offers a unique opportunity for Associate Members to market their company’s products and services directly to the builders participating in the annual WNC Parade of Homes. This program also helps parade partners reach the thousands of consumers who attend the annual event in person and tour the homes virtually throughout the year.
Parade Partners
Savings for Builders Participating in the WNC Parade of Homes
Atelier Maison & Co.
20% off all in-stock items available through Atelier Maison & Co. for 2025 & 2026 Parade Homes.
Contact: Sarah Thorn
American Eagle locksmith
Waived service call fee and reduced rate on install – discount on products. Offer for 2025 & 2026 Parade Homes.
Contact:
Kensley Hendrix
828-817-4783
Cason Builders Supply
Cason will offer a 15% discount on brick, stone, thin brick, thin veneer, and Hardscape materials for 2025 & 2026 Parade Homes.
Contact:
Mitch Storm – 828-692-5716
Jalen Ashe – 828-775-3452
Christie’s Lighting Gallery
25% off Lighting for 2025 & 2026 Parade homes.
Contact:
Kensley Hendrix
828-817-4783
FLoor Coverings International
$100 off every $1000 spent on materials with an exclusive commitment to utilizing FCI team within your future Parade Home for your flooring needs. Offer for 2025 WNC Parade Homes.
Contact:
Brad Currin
828-900-1777
Flooring America
20% off on materials purchased for the 2024 Parade Of Homes, plus additional incentives!
Contact:
Audra Johnston – 828-595-9240
Diane Foulk – 828-595-9240
Gennett Lumber
Special Contractor/ Builder Pricing for 2025 and 2026 Parade Homes participants.
Contact:
Karen Shull
Hannah Shull
Green Built Alliance
20% discount for Green Built Homes Registration in 2025. Discount is only available to homes that register before October 1 and market the Green Built Homes program in the literature, and on site during the Parade.
Contact:
Jenn McLucas
Grove Manor Flooring
$1000 rebate if you work with us and your home goes into the Parade of Homes.
Contact:
Erin – 828-595-5566
HomeSource Design Center
10% off anything purchased through Design Center for 2025 and 2026 Parade Homes.
Contact:
Bonnie Hester
828-252-1022
K-Wall
25% discount on epoxy floor coatings, $75 an hour off boom truck to set roof trusses, discount on poured wall or MonoKast PreKast Wall foundation installs for 2025-2027 Parade Homes.
Contact:
Rich Kubica
Laurel Windows
Parade Homes will get a 15% discount on their window and door package for the 2025 Parade of Homes.
Contact:
Kim Basham
828-866-3170 ex. 5019
More Space Place
Design and install closets for an additional 10% off above builder pricing for projects shown in-person tour homes for 2025 and 2026 Parade of Homes.
Morrison Millwork
20% off an Entry Door System for 2025 Parade Homes.
Contact:
Issie Knapp
704-607-9482
Southeastern Tile
$100 off every $1,000 spent in addition to your standard builder discount for 2025 Parade Homes.
Contact:
Leland Decker
828-398-4440
Become a partner
Benefits of Becoming a Parade Partner
Parade Partner program participants receive special benefits, including:
- Inclusion in Parade Partner promotions to all builders.
- Year-round online listing on the WNC Parade of Home website that includes a discount offer, your company logo, and contact info.
- Logo inclusion in the Partner Sponsors ad in the Parade Magazine.
- Two opportunities to present to builders during the WNC Parade of Homes information sessions in the Spring.
- Company logo included on at least two Parade Partner social media pushes.
- Opportunity for a Spotlight on BABRM’s social media channels about Parade Partner offer or discount.
But wait! There are even more benefits to participating in the Parade Partners Program!
- Get featured and tagged in the parade home’s Matterport virtual tour, which gets thousands of views.
- Receive recognition on signage display in the home during the in person tours weekends.
- Receive branded inclusion in promotional emails for the Parade of Homes.
- Negotiate other parade opportunities with builders.
- Get 20% off on advertisement purchases in the WNC Parade of Homes.
- (Optional) Receive designed promotional materials and consultation for your Parade Partner offering.
- (Optional) Help a builder staff their parade entry over the parade weekend and enjoy direct exposure to new prospects and clients.
How it Works
Parade Partners offer a published discount or special offer on a product or service to builders that they may use in their Parade of Homes entry or entries.
- The discount or special offer, along with the names of the Parade Partners, will be promoted directly to BABRM’s builder membership until May prior to the Parade of Homes in October.
- The discount or special offer will be published online for consumers and participating Parade of Homes builders until September prior to the Parade of Homes in October.
- The published listing will include the Parade Partner’s company logo, contact information, and a discount or special offer description.
- Parade Partners may offer a published discount and a special offer to parade builders.
Become a Parade Partner Today
Becoming a Parade Partner is an affordable way to leverage the BABRM builder membership to gain visibility for your company, your products, and your services. This year, you can save $100 by making a two-year commitment to the WNC Parade of Homes.
- Two year commitment: $800
- Three year sponsorship available.
Lock in your Parade Partner status by completing the form below. BABRM will send an invoice to you. If you have questions or want more information, please contact the BABRM office at 828-299-7001.
Parade Partner Program – New
For More Information
If you have additional questions, please visit the Frequently Asked Questions page for more information. For questions about accessibility during in-person tour, please contact BABRM at (828) 299-7001.